“InnoCentive” is a virtual portal that unites different companies, institutions, organizations and famous scientists engaged in different fields such as business and entrepreneurship, chemistry, computer science, life science, maths, etc. InnoCentive provides powerful platform on-line that allows big companies to boost the innovations in the scientific fields by presenting financial support.
The main goal of “InnoCentive” is to come up with the solutions together with these institutions to different “challenging problems”. It gives the possibility to scientists or researchers to take part in decision-making of different problems and tasks that are relevant for modern science, industry, etc and at the same time to earn a certain amount of money. “InnoCentive” helps to facilitate the access to talented scientists and provide additional potential in scientific problems decision-making.
“InnoCentive” gathers on its virtual platform so-called “seekers” and “solvers”.
Seekers could be any any corporation, government agency, or non-profit organization, looking to find innovative solutions for technical problems or a set of needs.
“Solvers” can be different people such as engineers, scientists, inventors, and business people with expertise in life sciences, engineering, chemistry, math, computer science, and entrepreneurship. Presenting solution to the problem, they can win awards depending on the challenge.
Moreover “InnoCentive” leads a huge campaign in searching for the partnership in their work with Universitiies, Scientific Academies and Organizations, Research Instituions all over the world but it focuses in particular in such countries as Russia, China and India.
Besides Scientific Institutions, “InnoCentive” builds up the relations with different organizations such as Rockefeller Foundation, the goal of which is to reinforce the creative forces of globalization, supporting breakthrough solutions to 21st century challenges. Together they decided to work in the frame of non-profit programs. The Rockefeller Foundation will select organizations that will be eligible to use the platform and pay the associated access and service fees. The Foundation will also pay for successfully solved problems.
“InnoCentive” works is general with Corporate Companies and Non-Profit Organizations. This network attracted many institutions for several reasons: it is the quickest way to find “the solvers”, to spend less money for R&D department, to save confidentialety and to provide Intellectual Property Defense and in the end to have the solution to their problem. Even they have to pay the fee for placing their demand and for searching for the solver, it turns out to be less expensive if to continue to invest much money in R&D department.
Concerning the revenue, several sources have been already mentioned above: partnership with different organizations as Rockefeller Foundation, the deposit that the seekers pay while placing their demands. Besides, the seekers also pay the rewards for the best solutions and a commission of 20% or more to “InnoCentive”. Moreover, “InnoCentive” concept work seems so profitable that in 5 years it managed to attract 75 investors like Spencer Trask Ventures Inc., Omidyar Network, etc. It is necessary to add that “InnoCentive” has carried out a new strategic paid consulting offering, that will help organizations benchmark their open innovation readiness, develop custom innovation approaches and advise them on how best to engage in the cultural and process changes necessary to be successful.
As we saw, the model that is applied by “InnoCentive” had a huge success. As it provides advantageous conditions for customers and suppliers, its market share will be growing. Its growth can be depicted as a sustainable one due to the century of science and technology development. I don’t think that this model can be applied off-line because the Internet provides quick and efficient feedback, and in addition to that, thanks to the Internet development, more and more people can become the users of this model.
It is interesting to remark that “InnoCentive” is not a unique on the market and, for example, there exist two other big competitors that can be mentioned: Ninesigma (http://www.ninesigma.net/) and YourEncore (http://www.yourencore.com/).
Ninesigma is also on-line portal concerning innovations that helps the companies to search for the specialists on the labor market. The company’s core mission is to work on behalf of its clients to source innovative ideas, technologies, products and services from outside their organization quickly and effectively by connecting them with the best innovators from around the world (scientists, university research departments, and technology incubators)
Another competitor is “YourEncore” where the concept of work is the same one as it is in “InnoCentive” and “Ninesigma”. The company is based on providing services in the alliance innovation, regulatory, packaging, manufacturing, and quality auditing and assessment areas of pharmaceutical and life sciences, consumer sciences, food sciences, specialty materials, chemical, electronic, high-tech, and aerospace and defense industries. It recruits and manages a network of recently retired and/or, experienced scientific and engineering professionals. Thanks to their proven experience, they provide the clients to help accelerate their pace of innovation. “YourEncore” allows retirees to remain engaged in their companies' projects while maintaining the flexibility and freedom of retirement.
Of course, nowadays in the century of harsh competition it is necessary to go forward developing new strategies in attracting more customers and increasing more revenues.
One of the biggest disadvantages of “InnoCentive” web-site is that it is totally in English and there is no translation into other languages. As it develops relations all over the world, it could be a good idea to translate it into the main languages (French, Spanish, Chinese, Russian, Arabic).
One of the opportunities in targeting big audience is to pass by different networks as Facebook, Twitter, etc. with their million clients coverage.
It can create so-called the community of the scientists all over the world that can interact through “InnoCentive” web-site and change their experience, knowledge and ideas.
We saw that this model is becoming more popular and “InnoCentive” has to keep on establishing relationship with as many Institutions as possible and searching for other investors. Besides, “InnoCentive” has to carry out different advertising campaigns as nowadays it is almost impossible to become famous and competitive on the market without good ads.
“InnoCentive” can stake in future on diversifying its fields, on working with new materials, technologies and technical communication facilities, on attracting famous “seekers” (giant companies) and “solvers” (famous scientists) and on providing new services (for example, new forms of consulting, providing insurance against the risks, etc).
http://pubs.acs.org/cen/business/84/8426bus1.html
http://www.chem.msu.su/rus/Innocentive/
The main goal of “InnoCentive” is to come up with the solutions together with these institutions to different “challenging problems”. It gives the possibility to scientists or researchers to take part in decision-making of different problems and tasks that are relevant for modern science, industry, etc and at the same time to earn a certain amount of money. “InnoCentive” helps to facilitate the access to talented scientists and provide additional potential in scientific problems decision-making.
“InnoCentive” gathers on its virtual platform so-called “seekers” and “solvers”.
Seekers could be any any corporation, government agency, or non-profit organization, looking to find innovative solutions for technical problems or a set of needs.
“Solvers” can be different people such as engineers, scientists, inventors, and business people with expertise in life sciences, engineering, chemistry, math, computer science, and entrepreneurship. Presenting solution to the problem, they can win awards depending on the challenge.
Moreover “InnoCentive” leads a huge campaign in searching for the partnership in their work with Universitiies, Scientific Academies and Organizations, Research Instituions all over the world but it focuses in particular in such countries as Russia, China and India.
Besides Scientific Institutions, “InnoCentive” builds up the relations with different organizations such as Rockefeller Foundation, the goal of which is to reinforce the creative forces of globalization, supporting breakthrough solutions to 21st century challenges. Together they decided to work in the frame of non-profit programs. The Rockefeller Foundation will select organizations that will be eligible to use the platform and pay the associated access and service fees. The Foundation will also pay for successfully solved problems.
“InnoCentive” works is general with Corporate Companies and Non-Profit Organizations. This network attracted many institutions for several reasons: it is the quickest way to find “the solvers”, to spend less money for R&D department, to save confidentialety and to provide Intellectual Property Defense and in the end to have the solution to their problem. Even they have to pay the fee for placing their demand and for searching for the solver, it turns out to be less expensive if to continue to invest much money in R&D department.
Concerning the revenue, several sources have been already mentioned above: partnership with different organizations as Rockefeller Foundation, the deposit that the seekers pay while placing their demands. Besides, the seekers also pay the rewards for the best solutions and a commission of 20% or more to “InnoCentive”. Moreover, “InnoCentive” concept work seems so profitable that in 5 years it managed to attract 75 investors like Spencer Trask Ventures Inc., Omidyar Network, etc. It is necessary to add that “InnoCentive” has carried out a new strategic paid consulting offering, that will help organizations benchmark their open innovation readiness, develop custom innovation approaches and advise them on how best to engage in the cultural and process changes necessary to be successful.
As we saw, the model that is applied by “InnoCentive” had a huge success. As it provides advantageous conditions for customers and suppliers, its market share will be growing. Its growth can be depicted as a sustainable one due to the century of science and technology development. I don’t think that this model can be applied off-line because the Internet provides quick and efficient feedback, and in addition to that, thanks to the Internet development, more and more people can become the users of this model.
It is interesting to remark that “InnoCentive” is not a unique on the market and, for example, there exist two other big competitors that can be mentioned: Ninesigma (http://www.ninesigma.net/) and YourEncore (http://www.yourencore.com/).
Ninesigma is also on-line portal concerning innovations that helps the companies to search for the specialists on the labor market. The company’s core mission is to work on behalf of its clients to source innovative ideas, technologies, products and services from outside their organization quickly and effectively by connecting them with the best innovators from around the world (scientists, university research departments, and technology incubators)
Another competitor is “YourEncore” where the concept of work is the same one as it is in “InnoCentive” and “Ninesigma”. The company is based on providing services in the alliance innovation, regulatory, packaging, manufacturing, and quality auditing and assessment areas of pharmaceutical and life sciences, consumer sciences, food sciences, specialty materials, chemical, electronic, high-tech, and aerospace and defense industries. It recruits and manages a network of recently retired and/or, experienced scientific and engineering professionals. Thanks to their proven experience, they provide the clients to help accelerate their pace of innovation. “YourEncore” allows retirees to remain engaged in their companies' projects while maintaining the flexibility and freedom of retirement.
Of course, nowadays in the century of harsh competition it is necessary to go forward developing new strategies in attracting more customers and increasing more revenues.
One of the biggest disadvantages of “InnoCentive” web-site is that it is totally in English and there is no translation into other languages. As it develops relations all over the world, it could be a good idea to translate it into the main languages (French, Spanish, Chinese, Russian, Arabic).
One of the opportunities in targeting big audience is to pass by different networks as Facebook, Twitter, etc. with their million clients coverage.
It can create so-called the community of the scientists all over the world that can interact through “InnoCentive” web-site and change their experience, knowledge and ideas.
We saw that this model is becoming more popular and “InnoCentive” has to keep on establishing relationship with as many Institutions as possible and searching for other investors. Besides, “InnoCentive” has to carry out different advertising campaigns as nowadays it is almost impossible to become famous and competitive on the market without good ads.
“InnoCentive” can stake in future on diversifying its fields, on working with new materials, technologies and technical communication facilities, on attracting famous “seekers” (giant companies) and “solvers” (famous scientists) and on providing new services (for example, new forms of consulting, providing insurance against the risks, etc).
http://pubs.acs.org/cen/business/84/8426bus1.html
http://www.chem.msu.su/rus/Innocentive/
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RépondreSupprimerYou understand the concept, need to think less about big companies and more about broader options.
RépondreSupprimerTherefore - tell us more about your statement...
Of course, nowadays in the century of harsh competition it is necessary to go forward developing new strategies in attracting more customers and increasing more revenues.